Digital collectible mobile experience for interactive NFC-enabled jewelry

I led product design for this interactive platform built to pair with ARQ’s NFC-embedded luxury jewelry. When users scan their item, they unlock exclusive digital experiences—concert tickets, music drops, in-game content, and more—accessible only to the verified physical owner. I was responsible for the full design process, from defining core user flows and mapping NFC-to-digital interactions, to building the UI system and working alongside developers to ensure smooth mobile integration. The result was a seamless bridge between high-end physical fashion and digital ownership.